05/12/2025

Jaune Pearls’ philosophy to intentional living has grown beyond fine pearl jewelry craftsmanship and into the ways people create moments of calm and consciousness daily.

Over the years, Jaune Pearls has always stood for a life lived with intention—rooted in elegance, craftsmanship, and meaning. 

For Founder and Creative Director Melizza Jaune, the next chapter began in Japan, amid the art of incense-making, where scent becomes an invitation to presence. What started as a personal discovery blossomed into Meditations, the brand’s first home collection launched this November.

Meditations by Jaune Pearls: How It All Began

THE INSPIRATION

1. What was the very first moment or idea that led you to create “Meditations”?

The idea for Meditations began during a wellness trip to Japan. I discovered the centuries-old art of Japanese incense-making and how scent can serve as a sensory anchor—a way to return to presence through ritual. At that time in my life, I was seeking a gentler rhythm, a reimagined expression of self-love. Lighting incense became a small yet powerful act: a way to remind my body to pause, breathe, and be. What started as a personal ritual slowly evolved into a philosophy I wanted to share through Jaune Pearls’ first home collection.

2. What does “Meditations” mean to you, beyond the literal sense?

To me, Meditations is an invitation to stillness—a quiet reconnection with self, and a lifestyle reimagined. Many of us live on autopilot. The world moves quickly, and in that pace, we forget to notice how we feel. Meditation is a way to reclaim that awareness—with a single light, you remind yourself that calm, focus, and creativity already exist within you.

Our sense of smell is directly connected to the limbic system—the part of the brain that governs emotion, memory, and behaviour.* This is why fragrance can so powerfully influence our mood and mental state. Research shows that olfaction is a key pathway through which many aspects of well-being are shaped: the sense of smell influences quality of life, emotional regulation, cognitive function, stress responses, social connection, even dietary choices. Exposure to certain natural aromatic compounds can also contribute to anti-inflammatory effects.

Through Meditations, we wanted to translate this science into something sensory and soulful—an everyday ritual that gently supports how you feel in your mind and body.

Discover Meditations

THE CRAFT

1. What inspired you to create incense as part of the Jaune Pearls offering?

Jaune Pearls has always been more than jewellery—it’s a reflection of intentional living. Our community has grown around the values of self-love, sustainability, and meaning. Pearls remind us that beauty comes from patience and transformation; incense offers that same quiet power in a different form.

2. Why incense? What role does it play in the lifestyle philosophy behind the brand?

In Japan, incense is more than fragrance—it’s philosophy. It’s about presence, purity, and appreciation of the moment. This mirrors how we see luxury at Jaune Pearls: not as excess, but as intentional refinement. The act of lighting incense is both grounding and expressive—an elegant ritual that reminds you to slow down and breathe beauty into the everyday.

3. Where is the incense made, and how did you choose the makers or artisans you partnered with?

Our incense is handcrafted in Kyoto, Japan, by artisans who have preserved traditional incense-making techniques for generations. Each stick is made by hand, using natural ingredients and time-honoured methods that respect both craft and the environment. We chose to work with these artisans because their philosophy mirrors our own—respect for heritage, precision in process, and beauty rooted in sustainability.

4. How did you decide on the incense’s scent notes?

For over a year, we tested a wide range of scent compositions—studying how certain notes affect the mind, mood, and sensory experience. Our goal was to create blends that didn’t just smell beautiful, but supported the states people seek most: calm, clarity, and creative flow.

After rounds of sampling with Kyoto artisans and fragrance specialists, we arrived at three intentionally built profiles:

  • Calm: Earthy sandalwood deepened by sweet spice and softened with creamy musk, formulated to ground the senses.

  • Create: Bright bergamot lifted by delicate florals and rounded with a green matcha accord, composed to spark inspiration.

  • Focus: Green bamboo balanced by dewy lotus and light cedarwood, designed to clarify the mind and support productivity.

Each stick is handmade in Kyoto using high-grade sandalwood, tabu powder, and naturally sourced raw materials. The incense is 100% coreless, producing less smoke and delivering a clean, refined scent suitable for mindful daily use.

Shop Intentional Incense


THE VISION

1. How does integrating the meditative aspect through incense reflect the quiet, intentional lifestyle that Jaune Pearls stands for? 

Every Jaune Pearls creation—whether jewellery or incense—is a practice in intention. Where our pearls encourage you to wear confidence, Meditations invites you to feel it. Both are about refinement from within: one adorns the body, the other restores the mind.

In a world that romanticises busyness, we believe true luxury is found in stillness. Meditations represent that quiet revolution—living beautifully, but with awareness and grace. Drawing from the brand’s philosophy of intentional living, the Meditations turns ordinary spaces into sanctuaries, offering a subtle yet profound reminder to slow down, reconnect, and savor the present.

*Bratman, G. N., Bembibre, C., Daily, G. C., Doty, R. L., Hummel, T., Jacobs, L. F., Kahn, P. H., Jr., Lashus, C., Majid, A., … Spengler, J. D Nature and human well-being: The olfactory pathway